You probably get well-intentioned advice from family and friends. However, good business advice spoken from commercial experience is another matter entirely.
That’s not to say it’s hard to find, but discerning the wheat from the chaff in the Internet age is sometimes less than straightforward – especially if matters are pressing. This is why, for good times or bad, developing a network of peers or seeking out a business mentor can be a great idea.
Small businesses often operate in isolation. Developing a network of peers and colleagues is a good way to keep in touch with new developments, and you’ll have a great resource to access when you need input and advice. There are a number of options to consider and you’re not limited to joining only one or a few.
- Your local chamber of commerce is likely to be a useful resource. They should be able to put you in touch with industry bodies, refer you to people who will be able to give you professional advice, and might also have information and resources to help you deal with the issues you are facing. Local chambers can be found online through the US Chamber of Commerce. Attending meetings and events is also a good way to brush up on skills, and meet and network with other business people operating in your area.
- Most industry sectors have some sort of organization representing the collective interests of businesses operating in the sector; some will have more than one. They will be able to give you industry-specific advice and put you in touch with other people in your line of business for input.
Both of these sources should also be able to refer you to reputable outside professionals if you need the help of an accountant or a lawyer, for example.
Once you’ve met or made contact with a business peer or business professional, swap business cards and keep their details on file. Keep their details in your email contacts and on your mobile phone, and connect with them through other networks like the business-focused LinkedIn or even Twitter.
If you keep people’s contact details, you can give them a call whenever you need assistance. Even if they are not able to help you, they might be able to suggest someone who can.
LinkedIn is a great networking resource for business people. There are a number of online groups you can join where you can ask relevant questions and get good advice. If you can’t find a forum to suit your needs, you can also create your own.
Credible online sources of advice
For financial or legal advice it would be best to meet face-to-face with your banker, accountant or lawyer, depending on the sort of advice you need. But there are a number of additional resources you can turn to for assistance.
If you’re not looking for business advice on a particular problem but are more interested in long-term advice to help you grow and develop your business, you should consider getting a business mentor.
- Mentors can act as an experienced sounding board for ideas and help you consider long-term strategies, assess your business from an independent but supportive point of view, and even connect you with others from their own business networks.
- A mentor could be a friend, colleague or business acquaintance – or even a suitably qualified person who you’ve not met yet. If you don’t have someone in mind to approach, you can contact SCORE, a business advisory and mentoring body sponsored by the SBA, which provides one-on-one and online business advice.
- Small Business Development Centers, administered by the SBA, can also be found in every state. They provide free and confidential educational services to business owners and prospective entrepreneurs.
- Get in touch with your local chamber of commerce for networking and access to information and resources.
- Find out if there is an industry association for your type of business and get in touch.
- Start building a network of business peers and professionals you can call on for advice.
- Get familiar with online business resources relevant to your type of business.
- Brainstorm what skills/background your business could most benefit from in a mentor before approaching a potential mentor or contacting a business advisory or mentoring organization.
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